The $1 Million Lead Calculator
See how much traffic, leads and ad spend you need to hit your revenue goal.
Annual Revenue Goal
Customer Value (LTV) (LTV)
Avg. Cost Per Click
Traffic → Lead
5%
1%50%
Lead → Customer
7%
1%50%
Your $1 Million acquisition plan
Bigger opportunities.
57,160
Clicks needed (annual)
4,764 per month
2,858
Qualified leads (annual)
239 per month
200
Customers (annual)
17 per month
$1,000,000
Revenue (annual)
$3.00
CPC
$60
CPL
$857.14
CAC
$171,480
Required ad spend (annual)
$14,290 per month